Forthcoming from Archive House. Cover in preparation.
Practitioner field guide · E. Marteck
Serious Typology
A Field Guide for Practitioners Who Want a Jung-Grounded, Non-Gimmicky Typology Practice
A practical, ethics-grounded field guide that gives coaches, therapists, and advanced typology users the Jungian foundation they were never given, and the tools to actually use it.
Most practitioners who work with typology were handed a tool without a theory. They were given the 16-type grid, the four-letter code, the instrument report, and told this is Jung. It is not Jung, or not exactly. What Jung wrote is more demanding, more interesting, and more useful than what the typology industry built from it. Serious Typology is the book that closes that gap.
Part field guide, part corrective, this book works through what Jung actually claimed in Psychological Types: what the functions are, what the types describe, what the inferior function reveals, and why individuation changes everything the type industry tends to freeze. It then applies that foundation directly to practice: how to assess type without test dependency, how to work with type-based shadow and projection, how to use typological insight in coaching and therapy without the ethical shortcuts that most certification programs do not address.
The book does not ask practitioners to abandon their existing frameworks. It asks them to understand what those frameworks were built on, where they departed from the source, and what becomes possible when the original theory is taken seriously again.
Serious Typology proposes a minimal ethics code for typology in professional practice, addresses the reliability and validity problems with self-report instruments directly and without defensiveness, and provides the reference tools (glossary, annotated reading list, instrument comparison) that practitioners actually need. This is what a serious typology practice looks like.
Publication
Forthcoming from Archive House. Publication date, format, and extent will be confirmed closer to release. Register interest to be notified on publication.
Review copies
Press, reviewers, and course instructors can register interest through the contact form; choose "Review copy" as the subject. Archive House will respond when advance copies exist.
How to cite
Marteck, E. Serious Typology: A Field Guide for Practitioners Who Want a Jung-Grounded, Non-Gimmicky Typology Practice. Archive House, forthcoming.